Help Scout
"Pick Help Scout if most support arrives via email and you value a clean, low-friction experience."ChatGPT
This quarter, we put 8 buyer questions about help desk software to ChatGPT, Claude, Perplexity and Gemini and recorded the brands named in each answer and the order they appeared.
"Pick Help Scout if most support arrives via email and you value a clean, low-friction experience."ChatGPT
"Best overall for most small businesses: Freshdesk."ChatGPT
"Pick Zoho Desk if cost is the deciding factor or you are already using Zoho."ChatGPT
Pick Help Scout if most support arrives via email and you value a clean, low-friction experience.
Best overall for most small businesses: Freshdesk.
Pick Zoho Desk if cost is the deciding factor or you are already using Zoho.
It offers a conventional ticketing workflow without the enterprise complexity of Zendesk: email-to-ticket, assignment/routing, automations, reporting, a knowledge base, and room to add more channels as you grow.
My default recommendation for a SaaS startup: Intercom.
Already all-in on HubSpot for CRM/sales: HubSpot Service Hub.
What is the best help desk software for a small business?
Which customer support tool would you recommend for a SaaS startup?
What is the best free help desk software?
What is a good alternative to Zendesk?
Which live chat and support inbox tool is best for an ecommerce store?
What is the easiest help desk tool for a small support team?
Which help desk software has the best AI features?
What shared inbox tool do you recommend for customer support?
Rankings use the share of answers that name each brand, breaking ties by average position when named, and are updated every quarter.
Listed brands can embed a free badge on their site.
The badge points to this leaderboard and is updated every quarter.
It shows which brands AI answers mention in response to real buyer questions in a software category, such as CRM, help desk or accounting. It includes presence by engine, quotes and the most-cited sources.
Rank is based on the share of answers that name a brand. Ties are broken by average position.
Every quarter, GapCite asks ChatGPT, Claude, Gemini and Perplexity the same buyer questions and refreshes the leaderboard with the new answers.
No. The ranking comes only from AI answers.
Listed brands can embed a free badge linking to the leaderboard. Brands not listed can run a free AI visibility scan.
Discover your brand's AI visibility with a free scan.